Business Development

Networking is Not a Dirty Word

Posted by on Dec 1, 2011 | 0 comments

Networking is Not a Dirty Word

Many of my career coaching clients cringe at the word “networking.” But I think networking gets a bad rap. When undertaken in the right spirit, building relationships can be fun as well as helpful. And you don’t have to be Keith Ferrazi to do it. Here are some of the main complaints about networking, and my responses.     Objection: Networking feels manipulative, like I am using people.Expand your perspective and take the long view. It’s not all about you. Networking is relationship and community building, and it is reciprocal. When you connect and form a new...

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Ten Tips for Business Development

Posted by on Apr 27, 2010 | 0 comments

  Here are ten tips to help you grow your business and develop strong client relationships: 1. Know your value. What do you offer? What are your core strengths? 2. Know your edge. Be able to articulate what sets you apart from competitors. If you are a small player, know how being nimble and scrappy is an advantage; if you are the biggest, know how being established and well-resourced is an advantage. 3. Identify your ideal client or customer so you know what you want and whom to target. 4. Do your homework. Understand your potential client’s business needs and how to serve...

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